Driven by the Youth

Driven by the Youth


A design taken from an early page of the Serique sketchbook. 'Driven by the Youth' is a piece made to visually represent Serique serving as a vehicle for its culture, driving the youth toward a more inclusive and unified tomorrow.


*During my time in education I was always told my sketchbook was too much this, not enough that, too much that and not enough this. By using a sketchbook drawing for a piece in this collection, I’ll hopefully encourage others to not let systems put parameters on our imagination. Life is too short, own your shit and have fun doing it.



  • Care Instructions

    • Wash at 30°
    • Wash inside out
    • Do not bleach
    • Wash with similar colours
    • Wash with similar textured garments
    • To avoid excess friction, do not overload washing machine
    • Do not leave in a wet environment
    • Do not tumble dry
    • Lay flat to dry to avoid shrinking
    • Do not dry clean. Chemicals used in dry cleaning can damage the print on your garment
    • Never iron over the imprint
    • Iron on the reverse side using the lowest heat setting
    • For best results wash before use
    • Hang items. Artwork may crease when clothing is folded. These can easily be smoothed by cool ironing on the reverse of the garment.
    • We expect the artwork to last the lifetime of the garment if this wash care guide is adhered to.